Let’s say I give you a book titled “How to drive” and you read it.
Does it mean you know how to drive?
What you have is knowledge of driving.
Until you get into a car and start driving, you actually don’t know how to drive.
That’s my process about learning as an individual and a business owner,
I don’t read everything to store information in my head.
I learn a few things at a time, and practice the hell out of them.
I read two chapters of Akin Alabi’s book “How to sell to NIGERIANS” and I stopped.
I spent the next two weeks practicing how to create offers to sell bottled water which is normal sold at N100, for N1000.
And I don’t sell bottled water.
Then I continued.
Last year, I took Chioma Ifeanyi-Eze course on how to create Ebooks. I stopped at Video 3 or so. For the 12 days, I practiced creating hot captions and titles.
Then I continued.
I sat down with Emeka Nobis to create a strategy to sell UNSACKABLE in September 2021.
I practiced and used the strategies we created, and I’m still practicing and using, till today..
The secret is simple.
LEARN SMALL.
PRACTICE BIG.
©Ibe Nnamdi
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